Pinterest campaign setup

Objective → ad group → ad. Same fields, same limits, same order as the console.

Objective & ad format

ObjectiveBid strategy

Campaign

Campaign name

Budget & schedule

South African rand, VAT at 15% and any campaign commission applied on top.

Budget typeDaily budget (R)Flight length (days)Commission name (optional)Commission (%)Client

Daily spend

R2,500.00

Flight total

R75,000.00

Commission (0%)

R0.00

Client total incl VAT

R86,250.00

Net media after commission: R75,000.00 · 30 day flight

Ad group

Interests & keywords

Locations

Languages

Age

Gender

Devices

Placements

Actalike / customer lists

Start date

End date

Leave blank to run continuously

Ad scheduling

Delivery pacing

Ad copy

Standard Pin character limits are enforced live, exactly as Pinterest does.

Title0/100Description0/500

Creative upload

2:3 · 1000×1500, ≤20 MB

Required for Standard Pin

Tracking & measurement

Landing page, UTMs and conversion action — the part that decides whether reporting is usable.

Final URL

UTM string

Conversion action

Pinterest tag event