TA

Taboola & Outbrain campaign setup

Objective → campaign (ad set) → ad. Same fields, same limits, same order as the console.

  1. 1Campaign›
  2. 2Targeting & bids›
  3. 3Ads›
  4. 4Review

Objective & ad format

Campaign

Taboola / Outbrain: marketing objective, branding text and the publisher blocks you allow.

Budget & schedule

South African rand, VAT at 15% and any campaign commission applied on top.

Daily spend

R2,500.00

Flight total

R75,000.00

Commission (0%)

R0.00

Client total incl VAT

R86,250.00

Net media after commission: R75,000.00 · 30 day flight

Targeting & bids

Locations
Languages
Age
Devices
Platforms

Ad copy

Native recommendation character limits are enforced live, exactly as Taboola & Outbrain does.

Creative upload

16:9 (1.91:1 also served) · 1200×675, JPG/PNG ≤2 MB

Required for Native recommendation
  • · No logos, text overlays or borders
  • · Faces and single focal subjects perform best

Tracking & measurement

Landing page, UTMs and conversion action — the part that decides whether reporting is usable.